BlackBerry model is coming again to the smartphone market as soon as once more. The revival is, nevertheless, courtesy a Texas startup named OnwardMobility that has expertise in constructing safety options for presidency and enterprise prospects. The new BlackBerry cellphone might be a 5G system – that includes a bodily keyboard and embody a record of enterprise-focused security measures. The new growth comes a little over six months after earlier BlackBerry model licensee TCL Communication introduced that it might stop the gross sales of BlackBerry-branded gadgets beginning August 31.
OnwardMobility is ready to launch the primary 5G BlackBerry smartphone, based mostly on Android with a bodily keyboard, as early as the primary half of 2021. The cellphone will debut in North America and Europe. However, there is no readability whether or not it might additionally attain different markets at a later stage.
OnwardMobility has partnered with Foxconn subsidiary FIH Mobile to produce the brand new BlackBerry cellphone, the corporate mentioned in an assertion. The new cellphone is touted to be a “feature-rich 5G-ready” mannequin with options to improve productiveness. It is seemingly geared toward enterprise prospects, who demand safety alongside sensible options.
“Enterprise professionals are eager to secure 5G devices that enable productivity, without sacrificing the user experience,” said Peter Franklin, CEO of OnwardMobility. “BlackBerry smartphones are known for protecting communications, privacy, and data.”
Details in regards to the specs of the brand new BlackBerry cellphone are but to be revealed. However, Franklin in an interview with The Register said that it might include a redesigned “clean-sheet keyboard.” The cellphone can be promised to obtain long-term assistance.
The 5G BlackBerry cellphone can be mentioned to have aggressive pricing. This means that it would not be one thing that might tackle the likes of Samsung Galaxy Note 20 or the upcoming Apple iPhone 12. Instead, it’s probably to be a mid-range providing.
“We are excited that customers will experience the enterprise and government level security and mobile productivity the new BlackBerry 5G smartphone will offer,” mentioned John Chen, Executive Chairman and CEO, BlackBerry, in an assertion.
This is not the primary time when the BlackBerry model is making a comeback in the smartphone market. The model confronted a powerful battle following the growth of Android smartphones and finally signed a licensing deal with TCL Communication in December 2016. It additionally partnered with Optiemus Infracom in February 2017 to produce and promote Android smartphones in India, Sri Lanka, Nepal, and Bangladesh. Specifically for Indonesia, it tied up with BB Merah Putih.
However, in February, TCL Communication announced that it might now not promote BlackBerry-branded cell gadgets. Other model licensees additionally maintained silence since October 2018 – after the launch of the BlackBerry KEY2 LE that emerged because the final cellphone introduced beneath the model that was earlier identified for premium cell gadgets.